Twenty years later, the Moneyball principles have become part of today’s paradigm for business transformation. Pharma can learn from these clear-cut strategies for changing the game.

Legendary MLB Pitching Coach Rick Peterson (Speaker, Author, Sports Analyst) and Frank Lescas (VP, Marketing, Blue Earth Diagnostics and baseball expert) will join me Thursday, September 15, 2022, 12 pm ET, for an online talk to share about Moneyball and pharma marketing in more detail, and, of course, Rick will share some of his stories about the game itself.

Register to join us and learn how to apply Moneyball principles to your pharma marketing.