Low-Risk Entry Point for AI Implementation
The March issue of PM360 captures AI’s impact on pharma by sharing perspectives from industry experts on Real World Data, disease state awareness, Generative AI, clinical trials, market research, and R&D efficiency, to name a few of the topics
I particularly enjoyed the comments about starting small and taking a case-based approach.
Starting small is always a smart idea when implementing AI. One low-risk baby step to take: zero in on use cases where it makes business sense to replace manual and repetitive, and sometimes tedious marketing tasks with automation. This makes AI an enabler of invaluable human capital.
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Challenge: 75% of companies do not have current claims libraries because creating them manually is a heavy lift.
Use Case: Enable Claims owners to populate always-current libraries in hours, rather than days or weeks.
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Challenge: More compliant content is needed to fulfill omnichannel marketing objectives.
Use Case: Enable Agencies to submit review-ready, compliant assets to MLR by automating manual prechecking for as much as 80% increased efficiency
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Challenge: On average, 25% of regulatory review time is spent commenting on deviations, for example incorrect or missing substantiation.
Use Case: Enable MLR to focus more time on strategy and policy making because AI has eliminated the need to review content for basic preventable errors.
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AI can also kick start modularized content creation, which continues to remain a challenge for the industry. However published use cases are available.
About SecureCHEK AI
SecureCHEK AI is a Software-as-a-Service (SaaS) system that seamlessly integrates with enterprise platforms to enhance MLR efficiency. Purpose-built for pharmaceutical and medical device companies, the software helps MLR reviewers efficiently assess and mitigate compliance risks and reduce comments and re-reviews.
As the first Analytical AI software solution for pre-MLR use in life sciences, SecureCHEK AI leads the way in integrating Analytical AI with GenAI to reduce rounds of review and review time per document. Rapid deployment and the user-friendly interface minimize the learning curve, making it easy to get started.
Contact us for a demo of the Veeva integration to learn how SecureCHEK AI builds libraries and executes prechecking within PromoMats.