The Role of AI in Modern Marketing for 2022

Happy New Year. 

Despite vast advancements in technology, drug and medical device companies still use a manual process to create claims libraries, check promotional content for FDA compliance, and implement label changes. 

Make 2022 the year your company transforms an old-fashioned manual content review process into a modern marketing machine using artificial intelligence.

There has been an over 400% increase in digital advertising spending over the last five years, according to Statista. That means more content to check for accuracy and compliance.   It’s nearly impossible to review the explosion of content coming into MLR quickly and compliantly without automation.

SecureCHEK AI simplifies, streamlines, and speeds content review with 100% accuracy. With machine learning and natural language processing, AI software affordably increases productivity, and capacity. So, this year, you can:

• Eliminate preventable errors (e.g., missing context) that cause re-reviews, comments, and initial rejections

• Double or triple the volume of materials your team can review without adding resources

• Reduce the entire team’s scope of work so there’s more time to focus on strategy

• Speed review of final launch materials because you only have one chance to get it right

I’m looking forward to learning more about how SecureCHEK AI can increase the velocity of promotional reviews.