Step 4: Start By Building a Centralized Claims Library
Message consistency and compliance in the fast-moving world of prescription product marketing is imperative. With the growing use of generative AI in content development, teams are under more pressure than ever to get messaging right and in compliance.
Enter the claims library—a centralized, curated repository of approved claims, references, footnotes and associated mandatory content. It’s a living system that evolves with your product, built to guide compliant, efficient communication across the entire organization A claims library creates shared visibility into what’s allowed, what’s not, and why. Everyone works from the same vetted foundation, reducing confusion and friction across content development teams and external partners
Libraries Speed Up MLR Review. When copy is built around pre-approved claims, review teams can focus on context, layout, and balance—not debating core message validity. That translates to faster review cycles, fewer rounds of revision and shorter time-to-market for campaigns.
Libraries Prevents Errors Before They Happen. Current libraries contain claims, claims variations, references, footnotes, mandatory associated content, and whitelisted words unique to the Brand. With a centralized claims library, new content can be quickly checked for accuracy and compliance—before it ever reaches MLR review. This cuts down on redundant rework, risky improvisation, and regulatory violations due to outdated or off-label messaging. This central reference point helps teams detect when a claim is off-script, unsupported, or hallucinated.
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About SecureCHEK AI
SecureCHEK AI is a Software-as-a-Service (SaaS) system that seamlessly integrates with enterprise platforms to enhance MLR efficiency. Purpose-built for pharmaceutical and medical device companies, the software helps MLR reviewers efficiently assess and mitigate compliance risks and reduce comments and re-reviews.
As the first Analytical AI software solution for pre-MLR use in life sciences, SecureCHEK AI leads the way in integrating Analytical AI with GenAI to reduce rounds of review and review time per document. Rapid deployment and the user-friendly interface minimize the learning curve, making it easy to get started.
Contact us for a demo to learn how SecureCHEK AI builds libraries and executes prechecking.